About Us

Our mission at Turf Assistant is very clear.  Every team members decisions are based on our mission statement.

Our Mission

Running the day to day maintenance operations for a golf course is no small task.  Even at your teams best there are plenty of challenges that arise like management of stakeholder expectations, forecasting of budgetary needs, managing labor, properly and proactively maintaining fleet, building valuable reporting and so much more. Our mission at Turf Assistant is to improve the financial, agronomic, environmental and professional outcomes for turf organizations by building effective and innovative technology that is affordable and easy to implement and use.

Financial

Turf Assistant was built to help turf organizations maximize their profitability by having a single, integrated platform to plan attainable and actionable management practices and maximize every resource available to their organization.

Agronomic

Turf Assistant was built to help turf organizations maximize their agronomic conditions by having a single, integrated platform to help them execute their management practices on a day to day basis.

Environmental

Turf Assistant was built to help turf organizations improve their environmental impact by reducing labor and equipment requirements while also planning environmentally sound practices and executing those practices daily.

Professional

Turf Assistant was built to help turf professionals improve their work-life balance and overall perceived value from their stakeholders by giving them the tools they need to automate the tedious day to day operational chores as well as automatically collecting data and building reports to allow them to make data-driven decisions.

Our Team

We are so proud of our Turf Assistant team.

Ron Wilson

Co-Founder / CEO

Al Wilson

Co-Founder / CEO

Suman Kumar

Engineering Manager

James Walsh

Customer Success / Project Manager

Alex Borzo

Customer Support / Project Manager

Tripp Cobb

Business Advisor

John Majsztrik, Ph.D.

Environmental Advisor

Agustine Piza

Advisory Board

Marcello Farini

Advisory Board

John Clarkin

Advisory Board

Trusted by the best

Ron Wilson   Co-Founder / CEO

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Al Wilson   Co-Founder / CEO

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Suman Kumar  Engineering Manager

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Tripp Cobb   Business Advisor

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Agustine Piza   Lorem Ipsum is simply

Agustín Pizá, Architect with a Masters in Golf Course Architecture from Edinburgh University in Scotland. Member of the European Institute and the American Society of Golf Course Architects.

For more than two decades Pizá has collaborated with legends of the game and world class golf developments. His designs are known for delivering quality, aesthetic and strategic golf courses.

Since 2006, Pizá Golf has been recognized with several international accolades and is known for Redefining Golf Facilities with its concepts WellnessGolf and GolfLounge. Involved in more than 60 projects in 3 continents, Agustin is a writer, tv commentator and director of The First Tee program in Mexico. 

At Piza Golf the passion begins when you live the experience.

Marcello Farini  Lorem Ipsum is simply

Marcello Farini Former  member of the British and European institute for golf Course architects 1998-2010 ( took a master degree in golf course architetture  in Merrist Wood College england Uk in 1997/1898. He has a Milan University Law degree and  masters therefore In 2010 found his own legal firm in Bergamo Italy and in London Uk , self-employed advocate member at Middle Temple inn of court in London. Worked as barrister And European lawyer in different countries in Europe in commercial and criminal Law. Italian english and french working languages, good knowledge of spanish.

John Clarkin   Lorem Ipsum is simply

John Clarkin has been working in the golf industry for the last quarter of a century. Following a London City and Guilds Degree in Greenkeeping, John graduated with distinction from Pennsylvania State University, USA, in 1994 where he studied Turfgrass Management.

He returned to Ireland where he assumed the role of Director of Golf Operations at Powerscourt Golf Club, Co. Wicklow, which he constructed, grew in and maintained for three years. In 1997, John established Turfgrass.

Turfgrass employs a team including Agronomists, Project Managers and Course Managers. John has established a reputation as one of Europe’s leading golf course development and management advisors specialising in Agronomy, Project Management, Golf Course Management, Private and Commercial Putting Greens and Recruitment. Current clients include Wentworth, Adare Manor, Gleneagles, The Solheim Cup and Vidauban.

He has spoken at numerous European and International Golf Federation conferences and has developed an extensive network of industry contacts across the world. Turfgrass have also developed Private Golf Academies for Rory McIlroy and Padraig Harrington.

Brian Sexton   Lorem Ipsum is simply

Brian has almost 15 years experience of building software platforms and managing development teams . He specialises in the development of data driven technology platforms and machine learning algorithms.

Brian has a degree and a masters in software development and spent many years designing and building real time fraud and AML solutions for financial institutions around the world while working for BAE systems.

Since 2015 Brian has worked with a number of startups helping with development of technical strategy and building and managing software teams. Recently he has been working in sports tech for the golfing industry as VP of Engineering at Game Golf.

John Majsztrik, Ph.D.   Environmental Advisor

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Alex Borzo   Customer Support / Project Manager

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

James Walsh   Customer Success / Project Manager

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Francois Haughton   International Business Development

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.